The
Southampton Solent Fashion Show needs its own individual logo and branding for
promoting it. The whole theme of the show will be black and white, so it seemed
nice to include some colour in the logo to brighten up the advertising. I was
really pleased with the logo I created for Limitless Events, so I decided to
carry through the ink technique with the Solent logo. In my sketchbook I drew
the outline of catwalk model and filled her in with the ink effect, also using pink,
blue and purple. These colours seem to compliment one another nicely and merge
well together. Once happy with the colours, I scanned the image into Photoshop
and duplicated it to make three. I then made the logos look like they were
fading out by turning the opacity down slightly for each logo. This created a
nice depth to the logo and added a great effect to the overall look. I then
added the text to show what the logo represents. I am really pleased with the
final logo and I think it’s going to look great on the invites!
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